From Street Dreams to Signature Drip
What started as a love for hip-hop culture, fashion, and self-expression turned into Ice Boys Amsterdam — a brand built for the fearless. Our mission? To create jewelry that empowers you to stand out unapologetically. Every piece is designed with precision, passion, and a whole lot of attitude. Whether you’re stacking chains or layering pendants, your drip starts here.
Meet Our Founder
Jason Elrah
What began as Jason’s fascination with street style and the power of individuality quickly evolved into something bigger — a movement. A true Amsterdam native, Jason built Ice Boys to fuse culture with craftsmanship. His vision was clear: make luxury accessible, make style personal, and always stay authentic. Today, his hustle fuels the heart of the brand — bold, fresh, and built for those who dare.
What Sets Us Apart
At Ice Boys Amsterdam, we're more than just jewelry — we're a reflection of culture, confidence, and self-expression. Every design is rooted in the energy of hip-hop, street style, and bold individuality. We use high-quality, hand-finished materials that don’t just look good — they’re built to last.
From our signature iced-out finishes to our water-resistant, tarnish-proof craftsmanship, every piece is designed to elevate your everyday look while standing up to it. We're here for those who don't follow trends — they set them.
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The Drip That Speaks Louder
Your look deserves more than basic. Our best-selling chains and pendants are designed to elevate your style and make a statement — day or night, fit after fit. Whether you're hitting the club or the block, let your jewelry talk for you.
Our Promises
We stand behind every piece we create with a commitment to quality, style, and service. Our jewelry is engineered to shine hard and stay flawless — no fading, no tarnishing. We promise fast and reliable worldwide shipping, so you’re never waiting long to flex your next fit.
And when it comes to our customers, we don’t play — whether it’s a return, repair, or just a question, our team is here to make sure your Ice Boys experience is smooth from start to finish.
